Many daycare providers start their businesses by operating out of their own homes. For many parents, this is an easy and effective way to cut their own childcare costs while still earning money. However, if you like what you do and want to earn more, you’ll have to free yourself of the licensing limitations of at-home services. With a franchise preschool, you can take on more charges, hire a robust staff, and generate far higher levels of revenue. Franchising is an excellent way to bring your business to the next level. Read on to find out why.
Align Yourself With an Established and Trusted Brand
Taking your small-sized, at-home daycare to the big leagues is infinitely easier when you’re backed by a well-known and trusted brand. You won’t have to spend thousands of dollars building your brand from the ground up. Instead, you can capitalize on the already existing goodwill of your franchisor. Everything from your logo and slogan to your marketing materials will already be in place. Apart from making an upfront investment, you’ll simply need to follow the blueprint for opening and marketing your franchise preschool that your franchisor supplies.
Capitalize on the Marketing Efforts of Other Franchisees
Among the often overlooked benefits of opening a franchise business is being able to capitalize on the marketing efforts of other franchisees. Although the marketing campaigns of other facilities won’t be specific to your location, they’ll still keep your brand fresh in the minds of local consumers. In some instances, they may even drive traffic your way. Thus, even when you aren’t aggressively advertising on behalf of your facility, you’ll have new business coming in via multiple marketing channels.
Get a Solid and Well-Defined Business Plan
Everything from your curriculum to your general policies and procedures will already be in place. This makes it easier to ensure compliance, meet the expectations of your customer base, and make sure that you’re constantly maintaining a competitive edge. Just as brand-building is done for you, elevating the brand and refining its offerings is handled by the seasoned professionals working for your franchisor. Having a solid business plan will limit the hassle, stress, and overall costs of opening your doors. Having a trusted team keeping you on par with or above your competition will help you keep your doors open.
Avoid the Many Pitfalls of Starting a New Business From Scratch
Transitioning from an at-home daycare to a full-size and fully-staffed childcare facility is no easy feat. Franchising simplifies these efforts so that franchisees don’t face the same stumbling blocks and pitfalls that they would if starting their businesses from scratch.
The business plans provided by franchisors are virtually foolproof. Your franchisor will have a vested and ongoing interest in your success and will supply the necessary information and materials along the way. You’ll get help setting the right prices for your services, taking care of the administrative side of your business, and planning for your end-of-year taxes, among many things.
From budgeting pitfalls to lack of market recognition, there are many risks associated with converting an at-home daycare to a larger, higher-revenue facility. Fortunately, Celebree School can help. Get in touch with us today to find out about our amazing franchise opportunities.